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The world of analytics has grown in complexity over the last few decades. The often-touted ‘cloud’ is supposedly where everyone should be, but the reality is that each business is on its own unique data journey. When companies are supporting analytics and business-intelligence initiatives, they are essentially trying to bring data together – be that in a data warehouse, a data lake, or some other new terminology.
MyLife Digital takes an important step towards its vision of a world where your data powers positive outcomes for you and society as a whole.
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As we see ourselves living in an isolated world for potentially the next 12 weeks, we all want to reach out to our customers with encouraging messages to lift their mood.
We live in a conflicting world, where we expect organisations to send us pertinent information but feel dissatisfied when bombarded with irrelevant marketing communications.