Blog & Resources
After 15 weeks of being forced to close their doors, pubs, restaurants, cafes and even holiday parks will be opening soon; This is great news for businesses, the economy, and for individuals social engagements, but it comes with challenges. To ensure safety and limit the chances of another Covid outbreak, there are strict rules being applied. Government guidelines imply these businesses must keep a record of visiting customers for contact tracing purposes. We have yet to hear any updates from the ICO on their guidelines.
Apple announce major privacy changes to Safari and App store, impacting the future of cookie management and bringing new meaning to consent & privacy along with implications to businesses and marketers.
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Recently developing the Consentric platform, we’ve found the need to connect a lightweight micro-service written using Node.js to a PostgreSQL database. Thankfully, there’s a really nice library to use called node-postgres that makes that job super simple.
Can’t be GDPR’sed? Chances are, as a Dev, compliance is the last thing you want to concern yourself with. Whether the wording on your sign up form is exactly right for your jurisdiction’s data privacy laws, or whether the checkbox labels are detailed enough is unlikely to emote excitement and intrigue for your average developer. That’s Content, That’s Marketing’s Job… That’s Right.
More and more customers are using online products and services. It is a fact of life – we are more connected than ever. Critically, what your customer sees as valuable likely takes many forms and can change from day to day.
The world of analytics has grown in complexity over the last few decades. The often-touted ‘cloud’ is supposedly where everyone should be, but the reality is that each business is on its own unique data journey. When companies are supporting analytics and business-intelligence initiatives, they are essentially trying to bring data together – be that in a data warehouse, a data lake, or some other new terminology.
MyLife Digital takes an important step towards its vision of a world where your data powers positive outcomes for you and society as a whole.