MyLife Digital, providers of leading consent and preference software for businesses looking to get more from their data, announced today the availability of Progressive Consent, powered by Consentric on Auth0 Marketplace, a newly-launched catalogue of trusted technology integrations to extend the functionality of Auth0’s identity management platform. The integration will enable the capture of missing consents at login to boost engagements and support compliance in line with global privacy regulations.
Progressive Consent is a unique feature of the MyLife Digital Consent & Preference Management solution, Consentric that allows organisations to ask their customers the right question at the right time and increase customer opt-in rates. The Progressive Consent solution complements Auth0’s platform extensibility and the ease in which customers can seamlessly integrate adjacent technologies to facilitate the successful execution of larger projects such as digital transformation, threat detection, compliance, and customer conversion.
Linking digital identities to consent management is fundamental to provide a more rounded picture of someone’s digital self, delivering a richer experience without compromising privacy. MyLife Digital have used the Progressive Consent tool to power the Auth0 integration, delivering a uniquely valuable consent management solution within Consumer Identity and Access Management (CIAM) user journeys.
Head of MyLife Digital, J Cromack said “We are delighted to partner with Auth0 and be on the marketplace, enabling customers to embark on their unified consent journey and leverage the best-of-breed products we have in our joint portfolio. Together we have extensive expertise in identity, privacy, regulation, and customer centricity. I look forward to our solution being visible and accessible to thousands of Auth0 customers, so we can help incorporate consent at the start of the journey.”
“It has been really exciting to work with MyLife Digital on a newly-built partner integration for the launch of Auth0 Marketplace. This best-in-class solution adds an integral layer to our platform that provides our customers with greater choice and flexibility,” said Bill Lapcevic, VP of Business Development at Auth0. “After speaking with many customers, we have identified the types of integrations that matter to them, and we are so thrilled to have MyLife Digital solution as a vetted and valuable vendor in Auth0 Marketplace.”
All partner integrations are thoroughly vetted and verified for security and functionality by Auth0, and are easily discoverable for customers. Partners can participate in the growing demand for digital identity solutions and increase their visibility as part of the Auth0 Marketplace, and can learn more on the Auth0 Partner page.
Auth0 provides a platform to authenticate, authorize, and secure access for applications,
devices, and users. Security and application teams rely on Auth0’s simplicity, extensibility, and expertise to make identity work for everyone. Safeguarding more than 4.5 billion login
transactions each month, Auth0 secures identities so innovators can innovate, and empowers global enterprises to deliver trusted, superior digital experiences to their customers around the world.
About MyLife Digital
Reinforcing Trust By Rethinking Personal Data
MyLife Digital, develops solutions that bring people closer to their data. Empowering individuals and organisations to work in partnership to understand, control and gain mutual value from that data for positive outcomes.
Reinforce Trust – MyLife Digital helps organisations and the individuals they serve build trusted relationships based on their data. Increase Transparency – MyLife Digital show organisations how they can improve the quality of their consumer data by being more transparent. Empower Individuals – MyLife Digital encourages individuals to actively engage in decisions and have control over the use of their data. Be Accountable – MyLife Digital helps organisations be accountable and put individuals’ rights to data protection and privacy at the heart of the consumer experience.